Cassandra Christine

Cassandra Christine is an experienced professional in industry relations and business development with a strong background in membership administration and marketing strategies. Currently serving as the Director of Industry Relations at the Organic Trade Association since July 2018, Cassandra manages member recruitment, retention, and fundraising initiatives. Prior roles include business development at CCOF, where Cassandra implemented lead-generation processes and collaborated on certification marketing, and leadership positions at the Santa Cruz Chamber of Commerce and Network Management Solutions, Inc. Cassandra also has extensive sales experience from Comcast and Paychex, along with management experience at Valley Yellow Pages. Cassandra holds a BA in Liberal Studies from California State University, Chico.