Kaelin Zawilinski

Sr. Director Of Brand + Creative at Oriental Trading Company

Kaelin Zawilinski has a solid background with extensive experience in digital marketing, content strategy, and brand management. Kaelin currently serves as the Director of Brand Marketing at Oriental Trading Company, where they lead the campaign strategy team and collaborates with various departments to create effective marketing stories. Kaelin oversees key push marketing channels such as email marketing, content creation, social media, and influencer outreach. Prior to their current role, Kaelin held the position of Content and Social Media Manager at Oriental Trading Company, where they developed the content strategy for the company's inspiration meets shopping platform, Fun365.com. Before joining Oriental Trading Company, Kaelin worked at Meredith, where they held various editorial roles, including Digital Editorial Manager for Better Homes and Gardens and Editor for BHG.com and Parents.com.

Kaelin Zawilinski received a Bachelor of Arts degree in Journalism and Mass Communications from Drake University. During their time at Drake University, they focused their studies on magazines, business management, and graphic design.

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Timeline

  • Sr. Director Of Brand + Creative

    September 1, 2023 - present

  • Director Of Brand Marketing

    March, 2021

  • Digital Marketing Campaigns Senior Manager

    December, 2018

  • Content And Social Media Manager

    October, 2015