Isabel Tan

Assistant Manager, Branding & Strategic Marketing at OSIM

Isabel Tan is an accomplished marketing professional with extensive experience in branding and strategic marketing across multiple industries. Currently serving as Assistant Manager at OSIM International Pte Ltd since May 2017, Isabel focuses on product marketing, global campaigns, and project management, while also acting as a brand guardian and overseeing regional launches and collaborations with notable partners and celebrities. Previously, Isabel held positions as Senior Executive and Regional Marketing Executive at Ekornes AS, where responsibilities included managing B2B and B2C marketing plans, digital marketing strategies, and CRM initiatives across Singapore and other regions in Asia. Isabel began their career as a Marketing Executive at Gaia Living, honing skills in promotional campaigns and social media management. Isabel holds a Bachelor's Degree in Business from the University of London and a Diploma in Mobile and Wireless Computing from Temasek Polytechnic.

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