Monica Lau

Monica Lau has extensive experience in marketing and consulting roles. Monica is currently the Head of Marketing for LATAM at OutSystems. Prior to that, they worked as a Consulting Executive and Founder at Hator Systems. Monica also held roles at Symantec, Cisco Brasil, Samsung Electronics, Kroll Brazil, Infonet, and Nortel Networks, where they gained experience in strategic marketing planning, demand generation, digital marketing, events management, and team leadership.

Monica Lau obtained a Bachelor's degree in Marketing and Communication from Universidade Anhembi Morumbi in 1999. Monica then pursued an MBA in Marketing and Communication at ESPM Escola Superior de Propaganda e Marketing from 2001 to 2003.

In 2018, they completed a specialization in Digital Marketing at Academia do Marketing. Monica further expanded their knowledge by obtaining a Master of Business Administration (MBA) with a focus on Digital Media & Business Intelligence from ESPM Escola Superior de Propaganda e Marketing in 2019 to 2021, and a Master of Business Administration (MBA) in International Marketing from Universidade de Coimbra in 2019 and 2020.

In 2023, Monica participated in the Board Academy Br and Gonew.Community, where they earned the title of Conselheiro Consultivo in the field of Administration, Negócios e Marketing. Monica also completed a Conselheiro Consultivo - Board Starter program with a specialization in Artificial Intelligence at Board Academy Br.

Monica pursued further professional development by obtaining various certifications. Monica completed the AI onBoard and Board Starter certifications at Board Academy Br in 2023. Moreover, they obtained the Google Ads - Metrics certification in 2019 and the Google Ads - Redes de Pesquisa certification in 2022 from Google. Additionally, they obtained the SEO Professional certification from Rock Content in 2021 and the Cisco Collaboration SaaS Specialization, LogMeIn Integrator, and Google Certified G Suite Professional certifications in 2020.