Ivan Betancourt

Ivan Betancourt has a diverse work experience spanning various roles in marketing and customer service. Ivan is currently the Head of Marketing at OXIO, a position they started in August 2022. Prior to that, they served as the Vice President of Marketing at Liberu from March 2022 to July 2022. Between May 2021 and March 2022, Ivan worked at OXIO as the Country Marketing Manager.

Before joining OXIO and Liberu, Ivan spent several years at Uber, where they held multiple positions. From January 2020 to May 2021, they worked as the Marketing Technology Manager I, Web Ops. Before that, they served as the Sr. Regional Web Manager LatAm from September 2018 to January 2020, the Regional Web Manager LatAm from April 2017 to August 2018, and the Marketplace & Retention Lead from January 2017 to April 2017. Ivan initially joined Uber as a Marketing Manager in December 2014 and continued in that role until December 2016.

Prior to Uber, Ivan gained experience in digital marketing as a Digital Marketing Specialist at Vallarta Adventures, S.A. de C.V. from November 2012 to December 2014. Ivan was responsible for managing digital marketing and content creation for the Adventures Group, which included locations in Puerto Vallarta, Los Cabos, Cancun, and the Bahamas.

Before their time at Vallarta Adventures, Ivan was the Executive Director of Serpiente Emplumada, a digital marketing agency based in Guadalajara. Ivan led the agency from its inception, focusing on social media campaign strategy and execution. Ivan held this position from April 2011 to July 2012.

Earlier in their career, Ivan worked as a Commercial Executive at Groupalia Guadalajara from September 2010 to April 2011. Ivan also gained customer service experience as a Customer Service Representative at HP from June 2009 to September 2010, a Call Center Representative at ClientLogic from July 2005 to May 2006, and a Customer Service Sales Specialist at Hispanic Teleservices from September 2004 to February 2005.

Throughout their career, Ivan has demonstrated their expertise in marketing, digital strategy, and customer service, and they bring a wealth of experience to their current role as the Head of Marketing at OXIO.

Ivan Betancourt completed a course in Educational Leadership and Administration, General at Harvard Business School Online from 2019 to 2020. Additionally, Ivan obtained certifications in Product Marketing and Retention + Engagement from Reforge in April 2023 and November 2022 respectively. Furthermore, Ivan completed a certification in UX Immersion & Digital Products Design from Multiplica in November 2018. Ivan also has a certification in Preventing Workplace Harassment, but the specific month and year of its completion are not provided.