Ricardo Gayá

Ricardo Gayá is an experienced marketing professional currently serving as the Director of Innovation and Growth at both P2P Marketing Agency and Influmedia since January 2024. Previously, Ricardo held significant roles at Entravision Latam from January 2020 to September 2023, culminating in the position of Regional Head of Sales for Spotify Ad Sales across Puerto Rico, the Dominican Republic, and Miami Panregional, where the representation of Spotify was launched historically. Ricardo's career also includes a senior director role for Spotify in the Caribbean and Miami Pan-regional markets and a commercial director position for LinkedIn and Spotify. Prior experience includes serving as a Senior Digital Media Consultant at JSD, where strategic digital initiatives for various brands were developed, and as a Brand & Field Marketing Specialist at PepsiCo, managing marketing strategies for internationally recognized products. Additionally, Ricardo coordinated public relations campaigns for Triple-S, enhancing brand recognition in the media.