Erik Ruben Rivera Barraza

Erik Ruben Rivera Barraza has extensive experience in commercial and sales management. Currently serving as Gerente Comercial Canal Freidores at Palmex Alimentos SA de CV since November 2015, Erik previously held the position of Gerente regional de ventas. Prior to this, Erik worked at Coty Mexico, SA de CV from January 2006 to November 2015 as Gerente Divisional de Ventas, overseeing key accounts such as Soriana, HEB, and Farmacias Benavides, along with managing field operations and leading a team of five sales representatives. Erik's career began at Gillette Mexico, SA de Cv, where Erik was Gerente Ventas from 1997 to 2005. Erik holds a Licenciado en Administracion, economicas degree from Universidad Juárez del Estado de Durango, obtained between 1991 and 1995.