Vinicius Germano

Vinicius Germano serves as the Marketing and Trade Marketing Director at Panco, where responsibilities include structuring the marketing department and managing a team of over 1000 employees to innovate in product categories. Previously, Germano held the position of Chief Commercial Officer at Yandeh, focusing on B2B platform growth and brand repositioning. Experience includes a strategic role as Marketing Director at UnitedHealth Group during the COVID-19 pandemic, partnership at Germano Comercial, and global innovation leadership roles at Mondelēz International. Germano's extensive background is supported by advanced education in marketing and business administration from prestigious institutions, including Northwestern University and The University of Chicago.