Panerai
Pauline Lafarge is a seasoned professional in client activations and operations, currently serving as the Client Activations & Operations Manager at Panerai since March 2024. Prior to this role, Pauline Lafarge held various positions at Officine Panerai from January 2016 to March 2024, including Regional Retail Manager, Retail Performance Project Manager, and Retail Sales Coordinator. Earlier experience includes roles at TAG Heuer from September 2010 to August 2015, where duties ranged from Retail Coordination Manager to Trade Marketing. Pauline Lafarge began their career as a Marketing Assistant at BNP Paribas from March 2008 to February 2009. Educational credentials include a Master of Science in Business Administration from École Supérieure de Commerce Et de Management - ESCEM and an MSc in International Marketing Strategy from London Metropolitan University.
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Panerai
Founded in Florence in 1860 as a workshop, shop and subsequently school of watch-making, for many decades Panerai supplied the Italian Navy and its specialist diving corps in particular with precision instruments. The designs developed by Panerai in that time, including the Luminor and Radiomir, were covered by the Military Secrets Act for many years and were launched on the international market only after the brand was acquired by the Richemont Group in 1997. Today Panerai develops and crafts its movements and watches at its Neuchâtel manufacture. The latter are a seamless melding of Italian design flair and history with Swiss horological expertise. Panerai watches are sold across the world through an exclusive network of distributors and Panerai boutiques.