Zachary Onken is an experienced professional in sales and digital media optimization, currently serving as the Director of Sales at Paper Street Media since February 2016. Zachary has successfully led the transition to a new ad server platform, enhancing ad capabilities while reducing costs. As the Secondary Revenue Lead, Zachary spearheads strategies to engage over 100,000 active users across three web applications, focusing on converting subscribers to Premium-tier status and maximizing customer lifetime value. Previously, Zachary held roles as a Media Buying Specialist, where expertise in digital media acquisition led to improved ROI, and as an Affiliate Manager, where tailored strategies fostered strong partnerships with affiliates. Prior to Paper Street Media, Zachary worked at Walton Jones + Browne as a Legal/Administrative Coordinator, assisting attorneys in various legal practices and enhancing operational efficiency through effective case management. Zachary's education includes attendance at Miami Dade College from 2011 to 2012.
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