PaQuí Tequila
John Chappell is a seasoned entrepreneur and marketing professional with extensive experience in the spirits industry. As the Founder and Principal Owner of PaQuí Tequila since 2018, John Chappell has transformed the tequila market by introducing a high-quality brand that stands out for its unique taste profile. Additionally, as the Owner of Tequila Holdings, Inc., John Chappell successfully launched PaQuí in Manhattan, where efforts led to the opening of over 180 accounts within a competitive market. Prior roles include VP of Marketing at Banfi Vintners and VP of Brand Development at The Boston Beer Company, where John Chappell notably collaborated with Jim Koch to significantly grow the Samuel Adams brand. Additionally, John's tenure as Director of Brand Management at Labatt USA Inc resulted in the successful turnaround of the Rolling Rock beer brand. John Chappell holds an M.B.A. from Northwestern University's Kellogg School of Management and a Bachelor’s Degree from the University of Virginia.
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PaQuí Tequila
PaQuí is an artisanal tequila handcrafted in a small distillery using traditional pot stills. Our Master Distiller invented a new process to achieve an inviting aroma, layers of flavor, and a soft finish – so unlike the other tequilas on the market. LESS BURN, LESS BITE We remove the impurities that make other tequila burn. UNIQUE & PLEASANT FLAVORS Aromas of sweet agave, a squeeze of Meyer lemon, honeysuckle, and more. SO SMOOTH YOU DON’T HAVE TO MIX Though the complexity enhances any cocktail • 100% Blue Weber Agave from the highlands of Jalisco, Mexico - We hand-select the finest agaves, grown in the rich red clay soil. • Steamed in a stainless steel autoclave to release complex aromas and flavors • Fermented for 5 days in stainless steel using a fresh wine yeast for consistent quality • Made to be exceedingly smooth by Selective Distillation