Veronica Perez

Senior Director, Acquisition & Partnerships (bet+) at Paramount

Veronica P. is a seasoned professional with extensive experience in growth marketing and media strategy. Currently serving as Senior Director of Acquisition & Partnerships at Paramount for BET+, Veronica leads strategic planning and execution of performance marketing initiatives. Prior roles include Senior Manager of User Acquisition & Marketing at Warner Bros. Entertainment for DC Universe, where Veronica managed comprehensive growth marketing efforts, and Associate Media Director at MediaCom, focusing on media strategy for adidas. Earlier career experiences at 9thWonder Agency and Bullpen Integrated Marketing included integrated media strategy and planning across various clients and platforms. Veronica holds a degree from the University of California, Berkeley.

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