Betsy McKibbin

Director Of Content & Brand Marketing at ParentSquare

Betsy McKibbin has diverse work experience spanning various industries and roles. Betsy most recently served as the Director of Content & Brand Marketing at ParentSquare since February 2023. Prior to that, they were the Vice President of Marketing at Elevate K-12 from June 2022 to December 2022. Betsy held the position of Group Account Director at Spinutech from July 2020 to June 2022. At Drake University, they worked as the Senior Director of Marketing from May 2018 to July 2020, and as an Adjunct Professor from January 2013 to June 2018. In addition, they served as the AVP Marketing, Brand Experience at Businessolver from June 2017 to May 2018, and as the Head of Marketing at ikan International Corporation, LLC from January 2016 to January 2017. Betsy also held the role of Marketing Manager at Kum & Go from April 2013 to August 2014, and Sr. Marketing Analyst Global Forages at Pioneer Hi-Bred International Inc from December 2010 to April 2013. Betsy started their career as a Technology Analyst at Target from July 2008 to July 2009. Betsy's work experience showcases their expertise in marketing and management roles across various organizations.

Betsy McKibbin completed their BA and BSBA in Computer Science and Information Systems from Drake University between 2002 and 2007. Additionally, they obtained an MBA from Iowa State University in 2009-2010.

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Timeline

  • Director Of Content & Brand Marketing

    February, 2023 - present