Pablo Lamberto

Dr. Lamberto served previously as a Vice President Global Commercial and Marketing Operations for CattleEye, a global leader in cow behavior monitoring using Machine Vision and AI, consolidating the company leadership in the UK while expanding the footprint into the US market. He also previously served as a Senior Director, US Precision Livestock Farming and led the US Dairy & Equine Marketing Team – USA, for almost ten years at Zoetis; in this position his focus was supporting US Dairy producers and Veterinarians to progress with their businesses in a sustainable way for the long term.

Prior to this, Dr. Lamberto led the Regional Cattle & Equine Commercial Team for the Canadian and Latin America regions at Pfizer Animal Health (now Zoetis). In this role he was responsible for shaping the key strategies in the Regional Cattle and Equine Business, and supporting all markets in the region, running the Marketing, Commercial and Technical teams.

Before his Regional responsibilities Dr. Lamberto held positions at Pfizer Animal Health of increasing responsibility in Argentina, Brazil and Mexico, where he was Business Unit Director for Cattle, leading Sales, Marketing and Technical divisions.

In his 30-plus year career with CattleEye, Zoetis and Pfizer Animal Health, Dr. Lamberto has excelled in launching New Products, introducing CRM and Sales Management Systems, developing Strategic Brand Platforms, Price per Value Strategy, leading colleagues through Business Integrations and enhancing the use of Precision Livestock Farming Technology with dedicated ecosystems.