Lauren Ablow Fryefield has extensive work experience in marketing and advisory roles. Lauren is currently working as the Chief Marketing Officer at Pathstone, an advisory firm providing family office services and investment advice. Additionally, they serve as a Member of the Board of Directors at Be The Narrative.
In their previous roles, Lauren has held executive positions such as Chief Marketing Officer at WorldStrides, where they led the global marketing function and successfully rebranded the company. Lauren also served as the Chief Marketing Officer at Envision by WorldStrides, where they achieved record levels of revenue growth and facilitated a profitable investor exit.
Lauren has worked as a Board Advisor at PRIMA Cinema and founded their marketing consulting practice, Fryefield & Associates. Lauren has also served as an Executive-Level Marketing Consultant at Vonage and held several senior marketing positions at NetJets, contributing to its growth and reputation as a luxury service brand.
Earlier in their career, Lauren worked as a Senior Marketing Director at American Express and as an Associate at Oliver Wyman, specializing in profitable growth strategies.
Overall, Lauren Ablow Fryefield has a strong background in marketing, strategy, and advisory roles, with a focus on driving revenue growth and achieving business goals.
Lauren Ablow Fryefield has a Master of Business Administration (MBA) degree with a focus on Marketing and Management Policy from Northwestern University's Kellogg School of Management. Lauren also holds a Bachelor's degree in Economics and Organizational Behavior from Brown University. In addition to their formal education, they have obtained a certification in Digital Marketing Strategies from Kellogg Executive Education in July 2022.
August, 2022 - present
Chief Marketing Officer (cmo) Pepsico SSA (designate) at PepsiCo South Africa
Chief Marketing Officer at Yaksha Assessment Platform
Chief Marketing Officer at Culture Amp
Chief Marketing Officer at Cambria Company LLC
Chief Marketing Officer at Mars
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