Bobby White

Bobby White has a diverse work experience spanning several industries. Bobby currently holds the position of Head of Marketing, EMEA at Pattern® since January 2023. Prior to that, they were the Head of Marketing, Europe at Infobip from December 2021 to January 2023, where they also worked as a Campaign Manager from May 2021 to December 2021.

Before their roles at Infobip, Bobby worked at Ricoh UK as a Growth Marketing Manager for the IT Services business unit from September 2019 to May 2021. In this role, they were responsible for defining and executing marketing strategies, with a focus on profitable solutions such as cyber security, FinTech, and cloud/datacentre services.

Bobby also has experience at Jaguar Land Rover, where they held multiple roles. From July 2017 to August 2019, they served as a Senior Product Marketing Analyst, translating complex consumer insights data into actionable information. Prior to that, they worked as a Category Insights Analyst from September 2015 to September 2017, using category data to inform product changes and feature development. In their earlier role at Jaguar Land Rover, Bobby was a Corporate Strategy Analyst from September 2014 to September 2015, contributing to various strategic projects.

Further back in their career, Bobby worked as a Marketing Executive at Molson Coors from June 2012 to September 2013, where they supported marketing campaigns and revenue generation. Bobby also briefly held the position of Sales Manager at The National Brewery Centre from February 2011 to June 2012.

Beginning their career, Bobby gained retail experience as a Senior Sales Assistant at Thorntons from October 2009 to September 2010. Prior to that, they worked as a Waiter at The Great Northern Pub, Mickleover for two years, taking on various responsibilities to ensure customer satisfaction.

Throughout their career, Bobby has demonstrated their expertise in marketing, strategy, and customer insights, contributing to business growth and successful project implementation.

Bobby White has a Level 5 Diploma in Marketing from CIM | The Chartered Institute of Marketing. Bobby also holds a BA (Hons) degree in Business & Management from the University of Lincoln. Furthermore, they attended John Port School and Sixth Form College in Derbyshire, England, but the specific degree and field of study are unknown. Additionally, Bobby has obtained various certifications, including Digital Advertising from HubSpot Academy in May 2022, Digital Transformation Specialist from the University of Virginia Darden School of Business in January 2020, and Email Marketing from HubSpot in October 2020.