Fatima Afzal

Fatima Afzal is a seasoned marketing and communications professional with extensive experience across various sectors. Currently serving as Senior Director of Marketing & Comms at Payactiv since November 2022, Fatima previously held the position of Head of Communications and PR at Kiavi, where foundational work was established for both internal and external communication strategies. Fatima has also led corporate communications at TriNet, developed PR strategies at Famtivity, co-founded the STEM-focused startup knodemy, and provided consulting services to several organizations. Fatima's expertise encompasses crisis communications, social media marketing, and strategic positioning, with a strong track record in generating impactful media coverage and enhancing brand visibility. Educational qualifications include a Master’s degree in Mass Communication from Kinnaird College Lahore and studies at San Francisco State University.