John Sinclair serves as VP/Creative Director for Brand at Peacock/NBCUniversal since September 2019, leading creative marketing teams across various functions and spearheading the brand's launch and ongoing strategy. Prior to this role, Sinclair held the position of Creative Director at Meta, managing international entertainment campaigns. Experience also includes serving as VP/Creative Director at AMC Networks, where achievements included transforming the creative marketing team and winning numerous awards. Earlier roles at Paramount and Nexstar Media Group involved directing multi-platform campaigns and contributing to various network launches. Sinclair's extensive background spans various facets of creative direction, writing, and production across major media companies.