Mustapha Baadi

Mustapha Baadi is a seasoned professional with extensive experience in the digital marketing and affiliate management sectors. As a Co-Founder at Backbone since January 2022, Mustapha has played a pivotal role in the company's development. In addition, Mustapha serves as the CEO of Digitalian, a position held since October 2018, where strategic leadership is key. Simultaneously, Mustapha has contributed as an Affiliate Manager at PeerFly, Inc. since January 2019, focusing on optimizing affiliate marketing strategies. Mustapha's education includes training at Facebook from 2012 to 2013, which has further enhanced expertise in the digital realm.