Lisa Asseko, MA, is an accomplished marketing leader with extensive experience across various industries. Currently serving as Head of Marketing at PenChecks, Inc. since March 2023, Lisa oversees strategic marketing initiatives to enhance brand awareness and drive business growth. Previously, as Senior Manager of Marketing and Corporate Development at American Tower, Lisa led marketing efforts for domestic ground lease acquisitions, significantly contributing to closed transactions. Lisa’s earlier roles include Marketing Consultant at Shine Management, where strategic marketing solutions were developed, and Director of Creative Services and Marketing at Outcast Media, managing multi-million dollar contracts. Lisa's foundational experience includes managing national advertising campaigns for major films and serving as Customer Care Coordinator at Delta Air Lines. Educational credentials include a Master’s Degree in Applied Psychology from Cornerstone University and a Bachelor’s in Business Management from the University of Phoenix.
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