Andrea Belen Licastro serves as the Marketing & Communications Manager at Penha Longa Resort since May 2022. Previously, Licastro held positions such as Brand & Social Media Marketing Executive at W London - Leicester Square from January 2019 to December 2020, where responsibilities included overseeing social media strategy and facilitating brand activations. Prior experience includes roles as Marketing and Sales Coordinator at Heathrow Windsor Marriott Hotel, W Insider at W Hotels, Partnership Executive at GOintegro, and several positions in sales and marketing management across Latin America. Licastro holds a postgraduate degree in Marketing, Advertising, and Social Networks from ENEB and a Bachelor’s in Marketing from Universidad de Ciencias Empresariales y Sociales.