Jose Carmona Orbezo

Jose Carmona Orbezo has a diverse and extensive work experience. Jose currently holds the position of Product Marketing Director at PeopleCert. Prior to this, they worked at Cannes Lions International Festival of Creativity as the Head of Product & Propositions Marketing, where they developed growth strategies and revolutionized the organization's go-to-market approach.

Before that, Jose served as the Head of Marketing at AXELOS Global Best Practice, where they developed global positioning and value propositions for new and existing products. Jose also chaired the go-to-market process, defining target segments and ensuring successful international execution.

Jose has also held various roles at AXELOS, including Head of Product Marketing & Product Management, Head of Product Management, and Global Product Manager for ITIL. In these positions, they played a key role in driving revenue growth, developing new products and revenue models, and enhancing brand perception.

Prior to their time at AXELOS, Jose graduated from Manchester Business School with an MBA degree and worked as an MBA intern at Scapa, where they delivered digital marketing strategies and developed a global strategic plan.

Early in their career, Jose worked for JACO, a family business, where they enhanced production and operations and was responsible for branding, digital strategy, and product management. Jose also worked at The Coca-Cola Company, Grupo Herdez, Nestlé S.A., and Mattel, where they held various marketing and strategic roles.

Overall, Jose Carmona Orbezo has a proven track record of driving revenue growth, developing innovative strategies, and successfully launching new products across multiple industries.

Jose Carmona Orbezo completed their Bachelor's Degree in Business Administration and Management, with a focus on Marketing, from Universidad Iberoamericana, Ciudad de México from 2000 to 2004.

Later, they pursued a Master of Business Administration (M.B.A.) from Alliance Manchester Business School, where they studied from 2014 to 2016.

Additionally, Jose Carmona Orbezo obtained several certifications to enhance their skillset. Jose completed the "Quantitative Methods (Statistics)" course from Harvard Business Publishing in August 2014, along with the "Spreadsheet Modelling" course from the same institution. Jose earned the "Bloomberg Market Concepts" certification from Bloomberg LP in October 2015. In July 2020, they completed "The Fundamentals of Digital Marketing" course provided by Google. Recently, in January 2023, they obtained the "Building Business Models" certification from Stanford University.