Paolla Felizardo Lima

Paolla Felizardo Lima is an experienced IT professional currently serving as the Head of IT for Data and Digital Solutions at PepsiCo since February 2020, with expertise in areas such as data lakes, AI predictions, and digital solutions for B2B/B2B2C. Prior to this role, Paolla was the IT Business Relationship Manager for Marketing at Rede Globo, focusing on technology interface development and system solutions optimization. Earlier career experiences include serving as a Telecommunications Project Engineer, Commercial Coordinator at Brink’s Inc, and a trainee in strategic planning in a startup environment. Paolla holds multiple degrees, including a Bachelor's in Telecommunications Engineering from PUC Minas and an MBA in Product and Service Management from USP, as well as certifications in Data Analytics Management and Advanced Digital Marketing.