Riddhi Tiwari has over six years of experience in brand management and marketing, currently serving as Brand Lead for Lay's and Uncle Chipps at PepsiCo since August 2017, where additional roles include Brand Lead for Lay's Gourmet, Lay's Maxx, and PC Premium Innovations and positions as National Key Account Manager for E-Commerce, Manager of Special Projects, and Marketing Associate Manager. Prior to PepsiCo, Riddhi contributed as a Core Team Member for NEEV, the prestigious annual B-School festival at SCMHRD, Pune, and gained experience as a Marketing Intern at DBS Bank and an intern at Amanta Healthcare Ltd., focusing on pharmaceutical processes. Riddhi holds an MBA in Sales and Marketing from Symbiosis Centre For Management and Human Resource Development and a Bachelor's Degree in Pharmacy from Gujarat Technological University.
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