René Mack

René Mack is the current president of Percepture Travel. René has over 25 years of experience in the travel and lifestyle industry. René began their career as a vice president at Lou Hammond & Associates in 1991. In 1996, they became the president of Weber Shandwick's Travel & Lifestyle Practice. René oversaw the flagship accounts of The Islands Of The Bahamas, The Canadian Tourism Commission, Hilton Head Island, Royal Caribbean International, American Airlines , Singapore Airlines, Fontainebleau Resorts, Beverly Hills, New Orleans, Marriott and The Wizarding World of Harry Potter at Universal Orlando Resorts (project).

Mack has led the creation of recognized unprecedented industry events and alliances including The Bahamas Weather Conference with the National Hurricane Center and U.S. meteorologists, as well as some of the most successful promotions in the history of the NBC Today Show, Tonight Show, USA Today and Captivate. In 2014, Mack left Weber Shandwick to become the president of Percepture Travel.

René Mack has a BA in Journalism from New York University and attended Xavier High School in New York, New York.

A direct report to René Mack is and Sarah Kissko Hersh - EVP, Percepture Travel. They work with Colleen Harris - Creative Director, Bob Generale - Vice President, Digital Marketing, and Veronica Stoddart - Chief Content Officer. Their manager is Thor Harris, Founder and CEO.