Kun Zhang

Kun Zhang's work experience begins in 2012 as a Research Assistant at Western University, where they conducted in-depth interviews and analyzed data. They also presented their thesis at academic institutions and had extensive academic training in research design, sampling, and data analysis.

In 2014, Zhang worked as a Market Research Interviewer at Validity Research, conducting surveys and successfully completing a research project for a client on medical device manufacturers.

From 2015 to 2019, Zhang worked at TrailerWorks as a Project Lead in Digital Marketing. They managed major clients, owned the email channel, and collaborated with the creative team and clients to produce effective eblasts. They tracked KPIs, analyzed data, and implemented A/B testing to optimize campaigns.

Currently, Zhang holds the position of Senior Analyst, CRM at Performance Art since 2021.

Kun Zhang completed a Master of Arts (MA) degree in Sociology in Migration and Ethnic Relations from Western University in the years 2011 to 2013. Before that, from 2007 to 2011, they obtained a Bachelor of Laws (LLB) degree in Sociology from Southeast University. In terms of additional certifications, Kun Zhang has completed Google Tag Manager Fundamentals and Google Analytics for Power Users, both from Google, but the specific dates of completion are not provided. Kun Zhang also has some experience in data analysis and programming, having taken courses in Intermediate SQL and Exploratory Data Analysis in SQL from DataCamp in 2020, as well as R Programming for Data Science and Advanced Analytics in R from Udemy Alumni from 2018 to 2019.