Caroline Lyons

Caroline Lyons has an extensive background in social media management, having worked with various companies in different industries. Currently, Caroline holds the title of Social & Content Lead at Pernod Ricard, managing a team of Social Media Managers. Prior to this, Caroline served as the Head of Social Media at a FinTech company and the Healthcare Workers' Foundation. Caroline also has experience as the Head of Social Media at Black Sheep Restaurants and as a Global Social Media Manager at INFINITI Motor Company Ltd. In addition, Caroline has worked at HSBC as a Regional Social Media Manager and as a Social Media Manager for HSBC UK. Caroline is a graduate of The University of Manchester and LIBF, with degrees in Geography and Banking Practice and Management, respectively.