Melissa Loan

Melissa Loan is an experienced marketing professional with a strong background in shopper and customer marketing across various industries. Currently serving as Lead Customer Marketing Manager at Pernod Ricard since January 2020, Melissa previously held several key marketing roles at BRITVIC PLC, including Marketing Controller for the Water+ Portfolio and Head of Shopper Marketing for Convenience. Earlier experience includes positions at Danone Waters and GlaxoSmithKline, where Melissa developed skills in shopper marketing and direct-to-consumer strategies. Melissa holds a 1st Class BA (Hons) in Business Studies with Marketing from Bournemouth University.