Samantha Rivett

Samantha Rivett has over 8 years of experience in the media and marketing industry. Samantha began their career in 2012 as an Intern at Initiative Media, a full service global media agency under the IPG Mediabrands umbrella. In 2013, they joined IPG Mediabrands as a Campaign Executive, where they were responsible for the creation and implementation of standardised processes to increase campaign management efficiencies and improve the quality of campaign execution. In 2014, they moved to Anomaly Research and Analytics as a Senior Campaign Manager. Samantha also volunteered in the Galápagos Islands teaching children to speak English at a summer educational school in 2015. In the same year, they joined Louder Group as a Consultant, where they were responsible for the delivery and success of large client projects that had data, digital media, personalisation and customer experience scope. Most recently, in 2021, they joined Pet Circle as a Media Lead and Programmatic and Paid Social Lead.

Samantha Rivett's education history includes a Bachelor of Business/ Bachelor of Arts in International Studies from the University of Technology Sydney, with a focus in Marketing, Advertising and German, from 2008 to 2012. Samantha also studied Deutsch Philologie at Universitaet Regensburg from 2011 to 2012. In 2017, Samantha completed a Diploma of Project Management from TAFE NSW. In addition, they have obtained several certifications from APMG International, Amazon, and Google, including Change Management™ (2015) Foundation, AgilePM® Foundation, Planning & strategy accreditation, Programmatic accreditation, Sponsored ads accreditation, Google Studio Certification, Campaign Manager Certification, Display and Video 360 Certification, and Search Ads 360 Certification.