CO

Connie O.

Sr. Director, Product And Lifecycle Marketing at Petal

Connie O. has a diverse work experience spanning over several years. Connie is currently serving as the Director of Lifecycle Marketing at Petal since April 2022. Prior to this, they worked at Credit One Bank from 2015 to 2022, where they held various roles including AVP III, Product Management; Director - AVP II, Customer Engagement; Senior Manager, Marketing Communications; and Marketing Communications Manager. At Credit One Bank, Connie managed communication programs, developed creative strategies for campaign development, and redesigned emails resulting in increased click rates and higher take rates. Before joining Credit One Bank, they worked at Barclays Bank as a Marketing Manager and later as a Barclaycard Team Leader. At Barclays Bank, they developed sales and marketing plans, monitored end-to-end sales and marketing campaigns, and supervised a sales team. Connie's earlier work experience includes a role in Customer Management at Safaricom, where they identified customer needs, provided follow-up, and resolved escalated customer service issues.

Connie O. pursued their education at several institutions throughout the years. Connie completed their Bachelor of Science (BSc) in Information Technology at Jomo Kenyatta University of Agriculture and Technology from 2002 to 2006. In 2013 to 2014, they obtained an Advanced Professional Certificate in Internet Marketing and Search Engine Marketing from the University of San Francisco. Continuing their education, Connie O. earned a Master of Arts (M.A.) in Strategic Communication from Washington State University between 2015 and 2017. Lastly, they enrolled in Walden University, where they pursued a Doctor of Business Administration with a focus on Marketing. Additional information about the start and end years for this degree is not provided.

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Timeline

  • Sr. Director, Product And Lifecycle Marketing

    October 1, 2023 - present

  • Director Of Lifecycle Marketing

    April, 2022

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