Kalei White

Senior Content Strategist, Petco Adworks 🐠 at Petco

Kalei White is a seasoned marketing professional with extensive experience in content strategy and marketing management across diverse industries. As a Senior Content Strategist & Copywriter at Petco Adworks since April 2024, Kalei has been instrumental in launching Petco's Retail Media Network and collaborating with major brands like Nestle Purina. Previous roles include Content Marketing Manager at Trovata, where Kalei developed a comprehensive content strategy, and Senior Marketing Manager at Dragonboat, overseeing the marketing team's growth and go-to-market strategy. With a strong foundation from Abstracta Inc. as Head of Marketing for the US and positions at other notable companies, Kalei has consistently driven market entry and user acquisition strategies. Kalei holds a Bachelor of Science in Business Administration with a focus on Marketing from California Polytechnic State University-San Luis Obispo and earned a Product Marketing Core Certification from the Product Marketing Alliance.

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