Vincenzo Averna

Vincenzo Averna is an accomplished media and marketing professional with extensive experience in programmatic strategy and digital marketing. Currently serving as a Business Director at PHD, Vincenzo drives innovative solutions for global brands, specifically leading programmatic strategy for Volkswagen After Sales across EMEA and APAC. Previous roles include Senior Brand Activation Manager at Kepler, where responsibilities encompassed media planning and partnerships, and various positions at GroupM, IAB UK, and Ogury, focusing on digital media management and advisory initiatives. Vincenzo holds a Master's Degree in Editorial Public and Social Information Studies and a Bachelor's Degree in Communication Sciences from Università degli Studi di Bari, complemented by early experience in event management and journalism.