The Strategy and Planning Team at PHD is responsible for developing innovative communication strategies that align with client goals and drive effective media planning. Comprising a diverse group of strategists and directors, the team analyzes market trends, consumer insights, and data to create tailored, integrated campaigns that maximize reach and engagement across various platforms, ensuring optimal investment of resources and delivering measurable results for clients.
Amanda Rich
Associate Director, Strategy
Ben Schube
Associate Director, Strategy
Bryan Zampino
Director, Integrated Investmen...
Elizabeth Betsanes
Strategy Director
James Schmidt
Planning Director
Kaitlyn Trutza
Associate Media Director
Kathryn Poh
Director, Media Strategy
Lauren Rahlfs
Senior Director, Strategy
Marina Sánchez Marco...
Associate Strategy Director
Yodhin Kumar Sivapat...
Account Lead