Kathryn Poh

Kathryn Poh is a seasoned media professional with extensive experience in media strategy and planning. Currently serving as Director of Media Strategy at PHD since November 2018, Kathryn leads significant accounts such as Grupo Bimbo and ServiceNow. Prior roles include Associate Media Director for ServiceNow, Digital Supervisor at Old Navy and Banana Republic, and Digital Media Supervisor at Blue 449 for eBay. With a foundational background as a Media Planner at Butler, Shine, Stern & Partners and multiple internships, Kathryn has demonstrated expertise across various global markets, including North America, EMEA, and APJ. Recognized as a Purple Person Award Winner in 2020, Kathryn holds a Bachelor of Science in Advertising from The University of Texas at Austin.