José Ortiz

Head Of Price Strategy & Performance Analytics at Philip Morris International U.S.

José Ortiz, MBA, currently serves as the Head of Price Strategy & Performance Analytics at Philip Morris International U.S. since April 2024. Prior experience includes a decade at Reynolds American Inc., where José held several significant roles, including Director of Revenue Growth Management, Senior Manager of Strategy & Planning, and Lead Manager of Trade Marketing Insights, contributing to data-driven analytics and performance tracking to enhance profitability. Previous roles span from Territory Sales Manager at Altria to Regulatory Compliance & Sales Manager at Source North America Corporation, and Western Regional Sales and Environmental Compliance Manager at ANS Distributing, where José played a pivotal role in expanding operations. José holds an MBA from the University of Phoenix and has a strong foundation in business management from both the University of Phoenix and the University of Arizona.

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