Sarah Jezard

Sarah Jezard has a diverse work experience spanning several industries. Sarah currently holds the position of Marketing, Sales & Category Director at PHOENIX group - Integrated Healthcare Provider since May 2019. In this role, they lead the customer-driven category management approach across Europe.

Prior to their current role, Sarah worked at McKesson UK as the Marketing & Category Director from October 2013 to April 2019. Sarah'sresponsibilities included developing and implementing omni-channel marketing strategies, customer propositions, and category plans. Sarah also had ownership of the marketing budget and played a key role in developing the retail product offer.

Before joining McKesson UK, Sarah served as the Chief Marketing Officer at SSP Limited from May 2008 to September 2013. During their tenure, they created the strategy and delivery of over 40 owned and partner brands, driving sales from accountable brands to £400m. Sarah also identified portfolio gaps and successfully introduced new concepts.

Sarah has also worked at BAA Airports as the Retail Marketing Director from February 2003 to April 2008, where they developed the "5 Promises" for Terminal 5 and led the corporate rebranding positioning. Sarah introduced customer segmentation strategies and event marketing approaches, among other accomplishments.

Earlier in their career, Sarah held positions at WHSmith as the Head of Format & Space Development and Marketing Development Director from July 1999 to February 2003, and at Boots as a Marketing, Format & Cosmetics Category Manager from July 1993 to July 1999. During their time at Boots, they played a key role in developing the company's own brand niche cosmetics and successfully delivered beauty concept initiatives for stores.

Overall, Sarah Jezard has a wealth of experience in marketing, sales, category management, and brand development across various industries.

Sarah Jezard has a Diploma in Marketing from CIM | The Chartered Institute of Marketing. Sarah also holds a BA (Hons) degree in Business Studies & Marketing from The University of Huddersfield.