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Anthony Licciardi

Associate Director Of Public Relations Advertising Integrated Media at Pier 39 Limited Partnership

Anthony Licciardi has a diverse background in marketing, communications, and events management. Anthony has worked for various companies including PIER 39, Granite Broadcasting, SP+ Gameday, The Walt Disney Company, Oakland Raiders, San Francisco 49ers, and Greater Media.

At PIER 39, Licciardi served as the Associate Director of Public Relations, Advertising & Integrated Media. Anthony'sresponsibilities and duration in this role are not specified.

During their time at Granite Broadcasting, Licciardi worked as the Marketing & Social Media Manager for KOFY TV, Tablet TV, and the Bay Area affiliates of MeTV and ThisTV. Anthony was responsible for managing traditional and digital marketing, events, promotions, and social media. Licciardi also played a key role in redesigning the company's website, Enewsletter, social media platforms, internship program, and event team.

At SP+ Gameday, Licciardi worked as a Consultant, specializing in Special Events. Anthony provided on-site communications and operations management for large-scale sporting events such as the Super Bowl and NCAA Men's Final Four. Anthony'sresponsibilities included managing logistical planning and support for media, fans, athletes, alumni, and celebrities. Anthony also handled event-specific social media, internal and external communications.

Licciardi had a significant tenure at The Walt Disney Company, where they held multiple roles. As the Director of Marketing & Communications for KSFO and later for KGO, they successfully increased station awareness, ratings, and profits through various events, promotions, partnerships, and marketing efforts. Licciardi also launched and maintained all of the social media platforms for the company. Prior to this role, they served as the Marketing Manager for KGO, overseeing on-air promos, inventory management, events, social media, and websites. Licciardi also supervised internship programs and event teams.

During their time with the Oakland Raiders, Licciardi served as the Director of Broadcast Marketing for KSFO. Anthony handled all aspects of the Raiders' radio broadcast operations and managed traditional, online, and social media marketing for clients during home games. Anthony worked closely with Raiders management, broadcasters, alumni, charities, and various departments within the organization.

Licciardi also worked for the San Francisco 49ers as the Broadcast Marketing Manager while they were the Marketing Manager for KGO. In this role, they executed sales and promotional events and produced pre and post-game shows and weekly player and coach's shows. Licciardi collaborated with 49ers broadcasters and various departments within the organization.

Before joining The Walt Disney Company, Licciardi held multiple positions within Marketing, Promotions, and Programming at Greater Media, where they worked with stations such as WMMR 93.3, WMGK 102.9, and WXXM 95. Anthony'sspecific responsibilities and durations for each position are not provided.

Anthony Licciardi has a Bachelor of Arts degree in Journalism from Rider University.

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Timeline

  • Associate Director Of Public Relations Advertising Integrated Media

    2017 - present

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