Bryon Schafer

Bryon Schafer has an extensive work experience in the media industry. Bryon is currently the Chief Revenue Officer at Pilotly, a position they have held since May 2022. Bryon is also an Advisory Board Member at Lucid since May 2022. Prior to their current roles, Schafer served as the Board Co-Chair at The MINDS Foundation starting in August 2019.

Before joining Pilotly and Lucid, Schafer held senior positions at various media companies. Bryon was the SVP of Research at Vevo from August 2018 to April 2022. Before that, they served as the SVP of Measurement & Insight at Otter Media from June 2015 to August 2018. Schafer also worked at Warner Bros. Television Group as the SVP of Media Research & Insights from November 2013 to May 2015. Bryon held the position of Head of Research & Sales Strategy at Hulu from September 2008 to October 2013.

Prior to their roles at Warner Bros. and Hulu, Schafer worked at Warner Bros. Home Entertainment Group as the Director of Market Research from September 2006 to September 2008. Bryon started their career at ABC Television, where they served as the Senior Manager of Sales & Strategy Research from September 2003 to September 2006. In this role, Schafer managed various research projects related to DVR adoption, streaming video user testing, and advertising effectiveness. Bryon also implemented audience analysis tools and performed analyses to integrate new data types into currencies.

Before joining ABC Television, Schafer worked at Carat as the Manager of Consumer Strategies, Carat Insight from March 2001 to September 2003. Overall, Schafer has a strong background in research, sales strategy, and leadership roles within the media industry.

Bryon Schafer attended Wesleyan University from 1995 to 1999, where they earned a Bachelor of Arts degree in Anthropology.