Sydney Blackman

Sydney Blackman is a seasoned digital marketing professional with extensive experience in the sports industry. Currently serving as Manager of Digital for the Pittsburgh Penguins since May 2019, Sydney oversees the management of the team's website and social media presence, leveraging creativity to enhance brand visibility and track social media effectiveness. Prior roles include Communications Manager at USA Hockey, where Sydney handled media relations for national events, and various internships with the Arizona Coyotes, Los Angeles Dodgers, and the Super Bowl Host Committee, focusing on social media content creation, marketing, and event coordination. Sydney holds a Bachelor's Degree in Marketing from the W. P. Carey School of Business at Arizona State University.