Hadar Avidor-Shiff is an experienced finance and operations professional currently serving as the Director of Operations and Finance at Placer.ai since 2022. Prior to this role, Hadar held the position of Head of Finance and Operations at Arrival Israel, managing comprehensive financial responsibilities and operational aspects. Previous roles include Finance & Operations Manager at Toyminta, where strategic financial management and supplier relations were key focuses, and various positions at Hewlett Packard Enterprise, including EMEA Sales Business Finance & Operation Lead, where significant revenue budgets were managed. Additional experience includes roles at BMC Software, Cellcom, and TEVEL, covering financial analysis, pricing strategy, and budget control. Hadar possesses an MBA in Marketing and a Bachelor's degree in Finance and International Business.