Alona Hakel has a diverse range of work experience. Alona currently works at Plan.Net Group as a Senior SEO Consultant, starting in July 2022. Prior to this, they worked at Plan.Net Performance GmbH & CO. KG as an SEO Manager from December 2015 to July 2022. Alona also worked at Catbird Seat GmbH as an SEO Consultant from April 2013 to October 2015. Before that, they were a Working student at LOOK die Bildagentur der Fotografen GmbH from August 2010 to March 2013. Alona also had an internship at DirectGroup Bertelsmann as an eCommerce and Online Marketing Intern from July 2012 to September 2012. In addition, they worked as an Online Marketing Assistant at B15 Media GmbH Online Marketing Agency from March 2010 to July 2010. Alona started their career as a Support International Business Development at be2 from August 2008 to February 2010 and as an Assistant in the IT Department at Mercur Assistance from March 2008 to July 2008.
Alona Hakel's education history is as follows:
- From 2010 to 2014, Alona attended Ludwig-Maximilians-Universität München and obtained a Magister degree in Intercultural Communication, English Linguistics, and Literature.
- In 2011 to 2012, Alona studied at the University of Warwick - Warwick Business School as part of the Erasmus program. During this time, they focused on Marketing Analysis, International Marketing, and English Literature.
- Alona attended Hochschule München University of Applied Sciences from 2008 to 2010, where they earned a Bachelor's degree in Tourism Management.
- In 2006 to 2007, Alona studied at Dnipropetrovsk University of Economics and Law and obtained a Magister degree in Interpreter/Translator of the Business English Language.
In addition to their formal education, Alona has also obtained several certifications, including:
- Microsoft Power BI – Die vollständige Einführung von A-Z from Udemy in November 2022.
- Learning Data Analytics from LinkedIn in May 2021.
- Power BI Data Visualization and Dashboard Tips, Tricks, & Techniques from LinkedIn in May 2021.
- Google My Business Basic (2019) from Google Academy for Ads in July 2019.
- Technical-SEO-Seminar from 121WATT GmbH in October 2018.
- Power Point 2016 Fortgeschrittene Techniken from VHS Augsburg in July 2018.
- OnPage Expert from OnPage.org GmbH in March 2015.
- IBM® SPSS® Statistics 19 – An Overview for Complete Beginners from IT Services, The University of Warwick in May 2012.
- Certificate of Participation, The Youth of Ukraine in the Cross-Cultural Communication Context from Dnipropetrovsk University of Economics and Law in April 2006.
- Google Analytics Individual Qualification from Google Digital Academy (Skillshop) in December 2022.
- Technical SEO from SEMrush Academy in February 2020.
- Advanced Google Analytics Certificate of Completion from Google Analytics Academy in December 2018.
- Google Analytics Individual Qualification from Google in November 2019.
- SEMrush Content Marketing Toolkit Exam from SEMrush Academy in May 2019.
- SEMrush SEO Toolkit Exam from SEMRush Certification Digital Marketing in August 2018.
- Google Analytics IQ from Google in October 2016.
- Link Research Tool Associate from LinkResearchTools (LRT) in April 2016.
- Alona holds a Cambridge Certificate in Advanced English CAE from the University of Cambridge and a Deutsch als Fremdsprache Zertifikat DaF from Goethe-Institut, though the exact month and year of completion are not provided.
- Lastly, Alona has a Teilnahmezertifikat "Planspiel zur Unternehmensgründung" from LMU ENTREPRENEURSHIP CENTER, though the exact month and year of completion are not provided.
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