Lauren Gibbons

Lauren Gibbons has over a decade of experience in marketing and partnerships. Lauren began their career in 2006 as a Marketing and PR Specialist for Princeton Information. In 2008, they moved to Microsoft as an East Region Marketing Manager for Dynamics. In 2011, they joined Starshot Marketing as a Senior Strategic Marketing Consultant, where they integrated content and demand marketing and program management for Microsoft, HP and various US and Canadian big tech clients. Lauren also led a team of marketing consultants and was responsible for account management, briefing and budgeting. In 2015, they transitioned to OpinionLab, A Verint Company, as a Senior Marketing Manager. In 2016, they moved to Verint as a Sr Marketing Manager for Voice of Customer Solutions. In 2019, they joined Label Insight as a Marketing Director, where they served on the leadership committee through the company's sale and empowered wellness and sustainability programs for CPGs and grocery retailers. Lauren also led the marketing integration into NielsenIQ and the rebranding including positioning, brand promise and new website. In 2021, they were promoted to VP of Marketing at NielsenIQ, where they head growth marketing and industry partnerships for key CPG verticals and initiatives for this data and insights technology leader including Wellness & Sustainability, Beauty & Personal Care, Pet, Analytics, BevAl. Finally, in 2023, they became the Head of Partnerships for Planet FWD.

Lauren Gibbons attended The Johns Hopkins University from 2006 to 2008, graduating with a Master of Arts in Communications in Contemporary Society with a specialization in Public Relations. Lauren then attended American University from 2001 to 2005, graduating with a Bachelor of Arts in Public Communication.