Playfly Sports
Julia Hatcher is an experienced professional in the sports and marketing industry, currently serving as an Account Executive in Sales at Playfly Sports since September 2023. Prior to this role, Julia held various positions at Game Plan from January 2021 to September 2023, including Business Development Manager for Brand Partnerships and Associate Program Manager, where responsibilities included enhancing app usage among athletic organizations and managing custom content development. Julia also contributed as a Copywriter & Athletics Organization Coordinator, creating digital content and supporting business development efforts. Earlier in their career, Julia was a Digital Marketing Intern at Game Plan, producing blog content and conducting athlete interviews. Additionally, Julia coached the 17 National volleyball team at East Carolina Junior Volleyball Club and was a student-athlete on the Women's Volleyball team at Michigan State University, where Julia earned a Bachelor of Arts in Communication with a Minor in Public Relations.
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Playfly Sports
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Playfly Sports is a leading sports management and marketing company bringing an innovative, digitally enabled approach to the growing collegiate, high school and pro sports sectors through five distinct business units. Playfly looks to advance the passion of the student athlete, the aspirations of academic institutions, the objectives of media partners/pro teams, and the goals of their brand partners.