Marlene Serrano

Marlene Serrano is a senior digital marketing strategist at Plot Content Agency since June 2023. Prior to this role, they worked as a digital ad specialist at NielsenIQ from July 2022 to June 2023. From December 2019 to March 2022, they worked as a digital marketing specialist at Practio. Marlene also has experience as a digital marketing strategist at Plot Content Agency from March 2018 to November 2019, and as a digital lead generator at events by tlc from September 2017 to March 2018. Marlene worked as a campaign manager at bet.pt - Aposta para Ganhar from January 2016 to September 2017 and as a digital marketing manager at Easy Easy Apps from July 2015 to January 2016. Marlene has also held positions as a digital marketer, account manager, and internet customer care at FixeAds - Serviços de Internet S.A. from November 2010 to June 2015. Additionally, they worked as a digital marketing consultant at VPL - Representações e Publicidade, Lda. from October 2013 to May 2015 and as a freelance digital marketing consultant from March 2009 to October 2010.

Marlene Serrano's education history is as follows:

In 2012, they attended a short course on Social Media Management at Restart | Instituto.

In 2013, Marlene completed a program on Digital Content Marketing Strategy at EDIT. - Disruptive Digital Education. Additionally, they received training in Facebook Marketing and Facebook Ads & Apps from Virgínia Coutinho.

In 2014, they participated in a short course on Brand Management by Kyryl Lakishyk.

In 2016, Marlene attended a workshop titled "Desperta o Filho da PUB que há em Ti" by Gonçalo Morais Leitão.

Marlene also holds several additional certifications. In 2015, Marlene obtained the "Branding Fundamentals" certification from lynda.com. In 2017, they received the "SEO Expert" certification from Lynda.com. Additionally, they have obtained the "Viral Marketing: Crafting Shareable Content" certification from lynda.com. In 2022, they obtained the "Google Ads Display Certification" and "Google Ads Search Certification" from the Google Digital Academy (Skillshop).