Janneke van Den Hoven

Janneke van den Hoven is a seasoned professional with extensive experience in brand management and marketing. Currently serving as the Brand Manager Private Label at PLUS Retail since May 2017, Janneke previously held significant roles at Efteling, including Assortimentsmanager Merchandise, where responsibilities involved managing merchandise sales across multiple stores and optimizing inventory and pricing strategies, and Licensing & Merchandise Manager, focusing on brand development and retail sales of merchandise. Prior experience includes roles in communications and marketing management at Klant + Co and Theater De Blauwe Kei, as well as event coordination at Sligro Food Group. Janneke holds a Master of Science in Facility Management from the University of Greenwich and a Bachelor’s degree in the same field from Hogeschool Diedenoort Wageningen, supplemented by additional specialized training.