Rachel Cassidy

VP of Product at Poll Everywhere

Rachel Cassidy has a diverse work experience spanning several industries. Rachel has held leadership roles in various companies, demonstrating their expertise in product management and digital strategy.

Rachel'smost recent position was as the VP of Product at Poll Everywhere since 2023. Prior to that, they were the VP of Product at Atlas Obscura from 2021 to 2022, where they focused on setting and communicating the product vision, prioritizing technical, business, and customer needs.

Rachel also worked as the Director of Product Management at Panera Bread from 2020 to 2021, where they led a 4-person team in developing digital experiences. Before that, as the VP of Product Management at RXR Realty from 2020 to 2020, they introduced digital product principles and processes, hiring a 5-person team to drive the digital roadmap.

From 2016 to 2019, Rachel served as the SVP of Product Management at Wheels Up, where they built and managed a 10-person team and introduced agile processes. Additionally, they worked as an Associate Director of Digital Product Management at Starwood Hotels & Resorts Worldwide, Inc. from 2014 to 2016, where they were responsible for identifying opportunities and setting roadmaps for digital platforms.

Rachel began their career at TechTarget, where they held multiple roles, including Director of Product Management and Marketing Manager. During their time there, they launched new websites, analyzed site performance, and developed online ad products.

Overall, Rachel Cassidy has a strong background in product management, digital strategy, and leadership, with experience in industries such as technology, hospitality, and e-commerce.

Rachel Cassidy completed their Bachelor's degree in English at Boston University from 1997 to 2001. Additionally, they have obtained multiple certifications throughout their career including a Google Data Analytics Certificate from Coursera in February 2023. Rachel also holds a Safe Agilist certification from Scaled Agile, Inc. obtained in August 2016. Lastly, they are an ICAgile Certified Professional, however, the specific month and year of obtaining this certification are not provided.

Links

Previous companies

Tripadvisor logo
Atlas Obscura logo
Bloomingdale's logo
WebMD logo
TechTarget logo
Wheels Up logo

Timeline

  • VP of Product

    April, 2023 - present