Sadia Baig

Sadia Baig has a diverse work experience in marketing and customer engagement roles. Sadia has served as a Director of Loyalty & Digital Engagement at Pollard Banknote Limited since October 2021. Prior to that, they worked as a Digital Marketing Manager at Opimax, leading expansion into Asia through customer engagement initiatives. Earlier in their career, they were a Senior Account Manager at ICLP, focusing on marketing strategy and project management for RSA Insurance. Sadia also served as a Market Manager at Bell Aliant, where they increased sales conversions through efficient lead qualification.

Sadia Baig holds a Bachelor's degree in Computer Science from the Comsats Institute of Information Technology, obtained from 2000 to 2003. Sadia also completed a Post Graduate Diploma in Human Resources Management and Services at Centennial College from 2006 to 2007. Additionally, they obtained certifications in Email Marketing and Social Media from HubSpot Academy in March and February 2021, respectively.