Hillary Rymer has a diverse range of work experience in marketing and management roles. Hillary is currently the VP of Marketing at Pool Troopers, where they oversee a team of 45+ members and is responsible for meeting lead and budget targets. In their role, they have implemented new strategies to improve customer service and reduce hold times. Prior to this, Hillary worked as a Marketing Consultant at Pool Troopers and Straight North.
At Straight North, Hillary held multiple roles, including Senior Account Manager and Account Manager. Hillary managed over $2M in annual revenue and achieved outstanding digital performance, resulting in increased revenue and contract extensions. Hillary also managed an Enterprise Account Coordinator and conducted trainings on SEO and client management best practices. Hillary initiated an internship program and a company-wide newsletter to promote unity and highlight achievements.
Before joining Straight North, Hillary worked as a Marketing Consultant and Regional Marketing Manager at PDQ Restaurants. Hillary was responsible for marketing strategy and campaign management.
Hillary's early career included roles as an Account Executive, Account Coordinator, and Account Coordinator Trainee at Dalton Agency. Hillary successfully handled client accounts and gained valuable experience in account management.
Additionally, Hillary has a background in athletics, having served as a Collegiate Athlete and Athletic Marketing Intern at The University of Alabama. Hillary also worked as a Student Ambassador at Bloomberg LP, where they developed and implemented marketing plans.
Hillary Rymer earned their Bachelor of Science in Commerce and Business Administration (BSCBA) from The University of Alabama. Hillary double majored in Marketing and Management, completing their degree from 2010 to 2013. In addition to their formal education, Hillary has obtained certifications in Google Analytics from Google Analytics for Business in October 2016 and graduated from Hamburger University at McDonald's in May 2014.
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