Philip Hadfield

Managing Director at Pop That

Philip Hadfield is a seasoned professional with extensive experience in the music industry and marketing. Serving as the Managing Director of Pop That since August 2016, Philip leads a multi-disciplinary agency focused on creating impactful partnerships and enhancing product awareness. Additionally, Philip is the DJ dr.Snkkers for Stamina Boys, a contemporary music group, and hosts a radio show at 95bFM Campus Radio. Previous roles include being a band member for Cut Off Your Hands and She's So Rad, and General Manager at Super Fuzz Ltd, where substantial achievements in music production and tours were accomplished. With a background as Chief Operating Officer at Quality Education Services and experience as a Vodafone Business Consultant, Philip brings a strong foundation in business management and marketing, supported by a Bachelor’s degree in Commerce from The University of Auckland.

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Auckland, New Zealand

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Pop That

Pop That is a multi-disciplinary and collaborative creative content agency that specialises in video and audio. We are much more than a production house, our expertise includes distributing cool content through campaigns and fresh websites to ensure, and measure, a return on investment. It’s about bringing a product, brand or idea to market in the right way, with the right energy. Our collective experience, across a range of industries, gives our team a robust and in-depth knowledge of the sales & marketing playbook: the proven way to increase reach, revenue and resales. We think critically, work collaboratively, and focus our efforts on achieving your financial outcomes. We move quickly from talking to doing while using the right team, at the right time. Pop That is a versatile team who are young, talented, hungry and humble. Reputation and delivery is everything!


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