Anastasiia Zdybel has a strong background in marketing and project management, with a focus on user acquisition (UA) and digital projects. Anastasiia is currently working as the UA Director at Popcore, where they have been in the role since December 2022. Prior to that, they served as the UA Lead at Popcore from October 2021 to December 2022.
Before joining Popcore, Anastasiia worked at Playrix as the Lead UA Manager from April 2021 to October 2021, and as a UA Manager from May 2020 to April 2021. Anastasiia also held the position of Ad Monetization Manager at Playrix from June 2017 to May 2020.
Anastasiia's earlier experience includes working as a Project Manager at PlayToMax from March 2014 to May 2017, and as a Marketing Manager at Perekhid Publishing House / Atlantic Group from November 2012 to February 2014.
Anastasiia also worked at Sanoma Magazines Ukraine as the Product Manager of Digital Projects from October 2011 to October 2012.
Anastasiia started their career at Digital Ventures as a Project Manager, specializing in games, from April 2010 to October 2011.
Prior to that, they worked at KP Media as a Project Manager from January 2010 to March 2010, and as a Brand Manager from October 2007 to December 2009.
In summary, Anastasiia Zdybel has a diverse work experience in marketing and project management, particularly in user acquisition and digital projects.
Anastasiia Zdybel pursued their education from 2004 to 2010 at the Kyiv National University of Trade and Economics (KNUTE). During this period, they completed their master's degree in marketing.
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